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ikigai

PUT YOUR IKIGAI TO WORK FOR YOUR PROFESSIONAL SUCCESS

The obstacles to entrepreneurship and your professional success

Mostly psychological:

- a lack of focus,

- a lack of strategic vision, a lack of a specific action plan to achieve this,

- a lack of skills in the key areas of entrepreneurship: prospecting, sales, marketing, customer knowledge, etc,

- lack of knowledge of the phases of business development,

- Dispersal or opportunism which distracts them from their initial project, for fear of not having enough customers or money, overconfidence in themselves, their product or their service which leads to a lack of understanding of the needs of customers or the market,

The six pillars of your business foundation

1- Ikigai, to build the identity and vision of the company.

2- The ability to use flow, to stay on course and overcome fear, doubt and discouragement.

3- The psychology of the leader, his or her ability to question and transform problems into opportunities.

4- Time management, the ability of the manager and his teams to concentrate on the actions with the highest added value, and to delegate the others.

5- Value generation and sales. The ability to produce money by serving customers in the best possible way is the main function of a company.

6- Business management, no business lasts without effective management.

Personal development: how to have a mind of steel?

Several skills are required to achieve the objective:

- stay focused, i.e. do only one thing at a time,

- use the periods of flow to carry out the tasks with the highest added value, maintain a winning mindset every day,

- be able to see difficulties or problems as opportunities to create value for your customers,

- Being able to take on many mistakes without blaming others, but instead seeing them as opportunities for growth.

Ikigai definition: what is it?

Ikigai is a Japanese word derived from Iki meaning "life" or "living" and Gai meaning "effect, result, fruit, value, benefit".

L’Ikigaï est ainsi le résultat qui provient du vivant. C’est un concept central de la culture japonaise, mais c’est également un art de vivre. Ikigaï c’est l’équivalent pour les Japonais de la << joie de vivre », ou de la « raison d’être », la « raison de se lever le matin ». Le concept d’Ikigaï, inclut le sens de la vie ainsi que son but mais aussi l’idée de bien-être, de sens de la famille, de respect des autres.

Connaître son Ikigaï revient à répondre à la question << Qui suis-je ? >>

As we have just seen, the Japanese use Ikigai to express their raison d'être, their joy of living or the reason why they get up in the morning. They speak of it as a goal to be reached and an ideal of life.

Ikigai is your natural talent!

Natural talent is expressed in an activity in which you have great expertise and which you are passionate about.

This talent makes you a world-class professional, because it is produced by a true intrinsic motivation.

Unlike extrinsic motivation (which comes from the outside, for example, by offering you a reward for achieving a certain goal or action), intrinsic motivation comes from deep within you.

It is part of who you are and nothing can taint or destroy it. It is an extraordinary strength that means nothing can stop you from getting what you want.

Mother Theresa's Ikigai was to have incredible leadership. She was able to grow a religious congregation where others were burning out and failing, while living a life of service to others without ever burning out!

Why is Ikigai so powerful?

The Ikigai functions as a strong focus. When you are in tune with it, you reach a mental state close to maximum concentration. It is similar to what positive psychology calls flow.

What is flow?

It is a state in which :

- You are fully committed to your actions,

- You have a focused concentration,

- You don't get tired,

- You are satisfied with what you are doing.

The first level of human reality is the environment

The environment is everything around us, the world we live in, the places and spaces we frequent, the people we meet...

The second is behaviour

Behaviour is what we do in our environment. It is our actions, whether they are good or bad, whether they succeed or fail.

The third level is that of our capacities or skills

Our abilities or skills are what we have acquired as know-how, soft skills and knowledge. It is important to understand that I can only do what I can do.

What I do is my behaviour, what I can do is my skills.

So I can't operate on a patient because I haven't learned that skill, but I can help a friend in trouble because I have learned to listen.

The fourth level is that of beliefs and values

Beliefs are all the ideas I think are true, and values are what I value.

If I value helping others and believe that I should help others, then I will probably develop skills of listening, supporting, understanding, etc.

Beyond our beliefs and values, there is the being that we are. This is the level of identity.

Mon identité c’est ce qui fait de moi l’être unique que je suis. La réponse que je donne à la question : << qui suis-je ?» et qui aura un impact sur les autres niveaux que nous venons de voir.

Finally, there is the Mission

La réponse à la question << Qu’est-ce que je fais sur terre ? », c’est la mission.

Au niveau d’une entreprise la Mission est sociale, elle répond à trois grandes questions qui sont : << Quoi ?»>, << Pour qui ? » et « Comment ? >>

Le << Quoi » indique ce que vous voulez faire, c’est l’impact que vous souhaitez obtenir.

Le << Pour qui >> détermine qui seront les clients et les bénéficiaires de vos offres ou de vos services.

Enfin le << Comment >> détermine le type d’offre ou de service que vous allez proposer.

Towards a professional Ikigai

The Professional Ikigai is an adaptation of the Ikigai matrix to the business world. You can use it either to build your professional career or to create and develop your business.

The Professional Ikigai matrix retains the 4 quadrant principle:

- Quadrant 1: What is the source of your professional energy?

- Quadrant 2: What is your professional expertise?

- Quadrant 3: What is your social impact?

- Quadrant 4: What is your business model?

Quadrant 1: What is the source of your professional energy?

This quadrant allows us to ask the basic questions concerning the psychology of the leader and time management.

Quadrant 2: What is your professional expertise?

It is a matter of defining in detail what differentiates you from your competitors and in which area of expertise you are both highly competent and passionate. Because passion is the key to a high-performance company.

Quadrant 3: What is your social impact?

The questions to ask yourself here are the 'What' and 'How' of the Love Can Do matrix.

What do you want to change in the world and why? And how will you go about achieving this?

Quadrant 4: What is your business model?

Finally, you will need to choose a legal status for your business and above all make sales to make it grow and develop.

The business model is the synthetic representation of the major aspects of your business and not the choice of your legal status, which requires consultation with a chartered accountant or a lawyer.

In summary

Ikigai is a concept that originated in Japan. It allows us to answer the question "Who am I?

But it is also a philosophy of life and a way of relating to others and to the world that is full of joy and optimism.

It is a powerful tool that allows successful entrepreneurs to :

- Build the identity of their organisation,

- Discover and communicate their WHY, (why they do what they do),

- Differentiate their offerings by focusing on their IDENTITY (which is unique and inimitable) rather than their know-how (which is copyable), use their major talent to understand their prospects and clients and respond to their needs as accurately as possible, identify the actions on which to concentrate their energy and thus remain focused on their objectives,

- To achieve spectacular results, to increase their rates, to attract motivated clients who respect their work.

It is possible to discover your Ikigai through introspection, but it is easier to get help to do so, because stepping back is necessary for professional success.

To go further thanks to a coaching programme with Pierre cocheteux: pierrecocheteux.com

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